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Real Estate Forum: Circulation & Demographics

Business Disciplines | Decision Makers | Region & Local Markets | Rates & Specifications | Testimonials

EXPANDED REACH

55,787 Qualified Subscribers

TOTAL CIRCULATION: 55,787 Qualified Subscribers
Real Estate Forum’s 65-year-old commitment to editorial excellence has made it a must-read for the nation’s leading decision makers in all segments of the commercial property business. Each issue is distributed to a qualified circulation of 55,787 executive level decision makers via print and digital editions.


READER PROFILE

Average Age: 52
Gender: Male 82% | Female 18%
Average Household Income Before Taxes: $467,000
Industry Experience:
20 years and more 61% | 11-20 years 20% |
0-10 years 19%


Real Estate Forum: Reach All Real Estate Business Disciplines

Our Readers Take Action 

Our loyal readership does more than merely flip through the pages of Real Estate Forum:

  • 82% have read three of the last four issues
  • 75% pass issues to colleague
  • 51% discuss with colleague
  • 44% visit advertisers’ web sites
  • 40% read Forum BOTH in print and our digital editions


Real Estate Forum: Reach All Real Estate Decision Makers

An Influential
Audience
 

Our readers span the broad spectrum of commercial real estate endeavors — many involved in more than one sector. As a group they have tremendous buying power.

  • 77% hold executive level positions
  • 67% approve, authorize or recommend purchases
48% Chairman, President, Owner, Partner, Principal, CEO, COO, CIO

22% EVP, SVP, VP, Managing Director, Acquisitions Director

12% CFO/Finance VP, Treasurer, Mortgage Officer/Banker, Investment Manager/Advisor, Securities/ Investment Analyst

11% Corporate Real Estate Executive, Senior Real Estate Officer, Site Selector, Broker, Leasing-Managing Agent, Tenant Representative

7% Consultant, Lawyer, Accountant, Engineer, Appraiser, Title Insurance, Designer/Architect


Real Estate Forum: Reach All Key Markets

Target Your Local Market
The restructured Real Estate Forum includes expanded regional analysis (NewsFront) and focused looks at key locales (ForumLocal).
These two new initiatives provide advertisers the ability to reach thousands of decision makers in the following major markets:

  • New York 8,966
  • New Jersey 5,168
  • Washington, D.C. 2,270
  • Midwest 6,680
  • Southwest 4,995
  • California 8,775
  • Florida 7,454

Real Estate Forum: Testimonials

What Readers Are

Saying About Our Advertisers

Each year we conduct an in-depth survey of the ads that appear in Real Estate Forum. This valuable marketing tool offers in-depth analysis of how well your ad is performing as well as direct commentary from our readers.

For more information, contact your sales representative today.


Market Research

Leverage the reach and power of Real Estate Forum and ALM’s Real Estate Media Group with a custom research study tailored to meet your specific business objectives and powered by GlobeSt.com.

For more information, click here.

What Readers Are Saying About Real Estate Forum

Real Estate Forum’s commitment to editorial excellence has made it a must-read for the nation’s leading decision makers in all segments of the commercial property business. But, don’t take our word for it.

Real Estate Forum recently conducted a survey among subscribers of its magazine in various markets within the United States.

Here is what some of our readers have said about us…

If I had to choose one source of information, Real Estate Forum would be my source.

The information is concise and very helpful to assist in forming opinions of the direction of the real estate market.

I count on it as my one-stop ‘read’ for all real estate activities outside of my locale.

Real Estate Forum is a very thoughtful trade magazine and one of only several that I regularly read. I am impressed with the content and find it both insightful and valuable.

Very influential in giving me a detailed view of industry happenings.

This is my first-read for accurate, timely and informative real estate topics. The information is presented in a concise and readable format. Each article is all right there to read in one shot, no jumping from page to page to finish one article.

Well researched and concisely written articles.

Important part of my keeping up to date with market conditions and trends.